Bharti Airtel teams up with Perplexity AI to offer a free 1-year Perplexity Pro subscription via the Airtel Thanks app. Here’s everything you need to know about the Airtel Perplexity offer in today’s news headlines.
Airtel-Perplexity Pro Offer: A Game-Changing Collaboration for Indian Users
In a strategic move that’s making today’s news headlines, Bharti Airtel has announced a groundbreaking partnership with the rising AI-powered answer engine Perplexity. As part of this deal, Airtel is offering its 360 million customers a free 12-month subscription to Perplexity Pro, the platform’s premium plan that usually costs $20 (₹1,731) per month.
This exclusive offer is available through the Airtel Thanks app and is valid until January 17, 2026, marking the first time Perplexity AI has partnered with an Indian telecom provider.
What Is Perplexity AI?
Founded in 2022, Perplexity AI is an advanced answer engine that blends artificial intelligence with real-time web access to provide fast, reliable, and factual answers. It’s widely seen as a challenger to Google Search, and its intuitive interface is loved by students, professionals, and researchers alike.
The Perplexity Pro subscription unlocks even more features such as:
- Unlimited AI assistant queries
- Deep Research tools
- Pro Search with citation-backed results
- Priority response speed
- No ads and cleaner experience
What Does the Airtel Perplexity Offer Include?
This new Airtel Perplexity offer gives all prepaid, postpaid, and broadband customers access to:
- A 1-year free subscription to Perplexity Pro
- No payment or credit card details required upfront
- Access through the Rewards section in the Airtel Thanks app
Note: The subscription will not auto-renew. Users will need to opt-in to a paid plan after one year or continue using the free version of Perplexity.
How to Claim Free Perplexity Pro via Airtel Thanks App
Follow these simple steps to claim your free Perplexity Pro Airtel offer:
- Download or open the Airtel Thanks app
- Log in with your Airtel mobile or broadband number
- Go to the ‘Rewards’ section
- Look for the Perplexity Pro offer
- Tap “Claim Now” and follow the activation steps
- You must remain an active Airtel customer for the entire 12-month period to continue enjoying the benefit.
Why This Matters: India’s AI Adoption Grows
This collaboration marks Perplexity AI’s first telecom partnership in India, following similar tie-ups with T-Mobile and SoftBank in other markets. With India ranking among Perplexity’s top 4 countries in daily user traffic, the country is a strategic priority for the AI startup.
According to co-founder Aravind Srinivas, Indian users have shown strong engagement, especially with features like Pro Search and Deep Research. There are even plans to roll out India-specific pricing in the future.
“This partnership is an exciting way to make accurate, trustworthy, and professional-grade AI accessible to more people in India—whether a student, working professional, or managing a household,” said Srinivas.
Competing with Google Gemini: A New Era of AI in India
Interestingly, this announcement closely follows Google’s move to offer free access to Gemini 2.5 Pro AI tools to Indian college students. The competition between Perplexity AI and tech giants like Google only accelerates the accessibility of Gen-AI tools for the Indian population.
- Perplexity’s Growing Presence in India
- To make its platform more relevant to local users, Perplexity has already launched initiatives like:
- A dedicated IPL content page for real-time cricket updates
- Integration with Paytm for in-app AI answers
- Plans for local language support and regional content, including TV, cinema, and news
These updates signal a clear intention to dominate the AI space in India, not just with search, but as a full-scale information engine.
Final Thoughts: Don’t Miss Out on Free Perplexity Pro
With the buzz around Perplexity Pro Airtel and AI tools making waves in today’s tech news, this is the perfect time to explore what Perplexity AI can do for you.
Whether you’re a student, entrepreneur, journalist, or someone who just loves to stay informed—this free offer is a golden opportunity to experience premium AI capabilities without spending a rupee.
Claim your free Perplexity Pro today via Airtel Thanks and experience the future of AI-powered search and research.
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