Tushar Jain Success Story: Businessman Tushar Jain arrived to Mumbai and started a small bag firm called High Spirit from scratch in the busy streets of the city, where everyone’s hopes frequently collide with the harsh realities of life. We will learn about Tushar Jain’s inspirational journey in this blog post. His journey from a street vendor to a ₹250 crore bag empire is an intriguing one, friends. And tell us how he accomplished it.
A simple beginning on the streets of Mumbai
Tushar Jain’s family experienced difficult conditions during his early years, which caused him to struggle financially. Tushar and his father began selling bags on the streets of Bombay in order to provide for their family. This turned out to be a game-changer for him since he realized how flawed the bag market was as a company concept.
Tushar Jain started a bag manufacturing business
Despite his personal circumstances, Tushar established a bag manufacturing unit. He broadened the purview of his bag company. The bag manufacturing plant was operating well by 2007, with Tushar Jain reporting a profit of Rs 25 crore. Tushar’s business took a new turn after he was no longer restricted to a single empty bag unit.
High Spirit Commercial Ventures launched
Tushar Jain made a significant move in 2012 when he established High Spirit Commercial Ventures. His business, High Spirit, is always quality-focused. However, in addition to being of high quality, their items are reasonably priced and do not put a strain on consumers’ wallets.
By broadening the range of products offered by his company, he targets the younger demographic with the Hashtag brand. and TraWorld, a high-end line of travel luggage. In addition, there’s a company named Priority that specializes in making umbrellas. In this way, they have introduced new brands by being aware of every requirement of the populace.
Dealing with market challenges and moving forward
Indians are extremely sensitive to price. They should be able to afford the greatest stuff, though. Tushar Jain was fully aware that discounting has been ingrained in everyone. As a result, they produced excellent goods at reasonably priced costs.
Digital age and branding
Tushar Jain understood the role that digital platforms play in the expansion of businesses. To reach the new age market and promote High Spirits, they made use of internet channels. He appointed renowned Bollywood actress Sonam Kapoor as his brand ambassador in order to enhance the company’s branding.
Impact of Tushar Jain’s business
More than five hundred artisans now have jobs thanks to Tushar ji. Other than this, 500 people are employed by his company. Tushar Jain uses the influence of his job to support the nation’s small business owners. And subsequently, these business owners serve as their distributors. This has allowed his company’s products to reach both small and large cities in India. Currently, Tushar Jain’s business generates between 30,000 and 35,000 bags of units daily.
Year | Milestone |
1999 | Started trading in Surat with 300 retailers |
2002 | Moved to Mumbai for pan-Indian market |
2006 | Launched in-house brand ‘Priority’ |
2007 | Established as a well-established unit |
2012 | Official beginning of High Spirit Commercial Ventures |
2014 | Production capacity reached 10,000 to 20,000 bags/day |
2017 | Launched Traworld and Hashtag, revenue at Rs 250 crore |
Target of ₹1,000 crore
Speaking about High Spirits’ future plans, Tushar Jain stated that the company is going forward with the goal of reaching the ₹ 1,000 crore turnover figure in the upcoming five years. In the Bivandi neighborhood of Mumbai, he just constructed a sizable 1.31 lakh square foot facility that will be able to produce backpacks in bulk. In addition, Tushar Jain plans to construct a sizable manufacturing complex in Patna, Bihar, in the near future. which allowed them to establish a goal of producing 25 lakh bags annually.
The transformation of Tushar Jain from a street vendor to the ₹250 crore proprietor of a bag firm is a testament to his perseverance and resolute determination. In addition to serving as an example of successful entrepreneurship, High Spirits Commercial Ventures offers hope to those who aspire to be in the business world. The tale of High Spirits encourages us all to dream large and keep going in the face of adversity, as Tushar grows his business to unprecedented heights.
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